Website policy
Privacy Policy
Last updated: 8 June 2026
This policy explains how Sell My Wheels collects, uses and protects personal data when people browse listings, contact sellers, create seller accounts or use the admin tools.
Who We Are
Sell My Wheels is a UK marketplace for vehicles and other wheeled items. For privacy questions or requests, contact info@sellmywheels.co.uk.
Information We Collect
We may collect and process:
- seller account details such as name, email address, phone number, business or trading name, password authentication data and seller plan information;
- listing information such as vehicle details, price, location, postcode, description and image URLs;
- buyer enquiry details when a buyer chooses to contact a seller;
- admin review records, listing status, rejection reasons and account activity;
- technical data such as IP address, browser information, session cookies, security logs and diagnostics;
- payment or subscription status information from Stripe checkout.
How We Use Information
We use personal data to:
- provide the marketplace, seller login, listing submission and admin review services;
- publish approved listings and allow buyers to contact sellers directly;
- manage seller credits, credit expiry, listing expiry, relisting and service emails;
- protect the site from misuse, spam, fraud and unauthorised access;
- respond to support requests and maintain business records;
- start Stripe checkout, create seller accounts and issue purchased credits after verified payment.
Lawful Bases
Depending on the activity, we rely on contract performance, legitimate interests, legal obligations and consent. Legitimate interests include running a safe marketplace, reviewing listings before publication and keeping service records.
Sharing Information
Approved listing details are visible publicly. Buyer and seller contact details may be shared with each other when a buyer makes an enquiry or a seller responds. We may also use service providers for hosting, database storage, email delivery, payment processing and security. We do not sell personal data.
Cookies And Sessions
The site uses essential cookies or similar storage to keep sellers and admins signed in and to protect authenticated areas. If analytics or marketing cookies are added later, this policy will be updated and consent controls will be provided where required.
Retention
We keep personal data only as long as needed for the purpose collected, including account management, listing history, security, legal and accounting records. Listings, account records and admin review history may be retained after a listing expires where needed to manage the service or resolve disputes.
Your Rights
You may have rights to access, correct, erase, restrict or object to processing of your personal data, and to request data portability. You can also withdraw consent where processing depends on consent.
To exercise rights, email info@sellmywheels.co.uk. You can also complain to the Information Commissioner's Office at ico.org.uk.
Updates
We may update this policy as the marketplace changes, including when image uploads, payments or additional communication tools are updated.